Movie Synopsis: Brüno is a mockumentary comedy film slated for release on July 10, 2009. It is produced by, co-written by, and stars Sacha Baron Cohen. This film is the third based on characters from Da Ali G Show, following Ali G Indahouse and Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan. In Bruno Sacha Cohen assumes the role of a gay Austrian fashionista named Brüno. Before the filming of this movie, Bruno was part of Chohen's television series Da Ali G Show, and the Bruno character (Cohen in costume) gave the opportunities to highlight the absurdities of the fashion intustry by interviewing unsuspecting fashion icons.